Transportable backyard mattress firm appears to be like to shut deal because it eyes enlargement

Australian transportable backyard mattress firm Vegepod has confirmed it’s in superior talks with personal fairness traders for a funding injection to gasoline enlargement into new markets such because the Netherlands and Japan.

Simon Holloway, who co-founded Vegepod, stated the corporate, which distributes its pods in 19 international locations, is prepared for a step-up.

Vegepod co-founder Simon Holloway stated the corporate would enter three new markets within the coming months.Credit score:Vegepod

“We’re ideally on the lookout for a single main investor, a serious kick, to proceed our product growth and international enlargement,” he stated.

The Australian Monetary Assessment this week reported that Glow Capital was in talks to accumulate a 70 per cent stake in Vegepod.

The funding agency was launched in 2021 by former Quadrant Non-public Fairness managing associate Justin Ryan and Adore Magnificence co-founder Kate Morris. If accomplished, the acquisition can be the agency’s first funding.

Holloway stated that whereas each co-founder Matt Harris and himself would stay co-owners, they’d look to nominate administrators if a deal was closed.

Vegepod, which sprouted from a yard 13 years in the past, had its breakthrough when the founding father of RedBalloon, Naomi Simson purchased a stake in it on Community Ten’s Shark Tank in 2016.

“We began off scratching across the yard, had our huge second on the present and have saved increasing,” Holloway stated.

The primary two years of COVID had been a boon for the enterprise, however Holloway stated inflation and provide chain points additionally bolstered demand for his or her compact, self-watering backyard beds.

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